Principal | Media Sutra Inc.
Taij Kumarie Moteelall, Principal at Media Sutra Inc., is a visionary changemaker who has blazed a successful path in the arts, activism, philanthropy and entrepreneurship. As a socially responsible, a triple bottom-line company, Media Sutra strives for impact in three areas: empowering people, honoring the planet and making a profit. Taij started Media Sutra as a vehicle for self-determination and collective liberation for women and communities of color. Manifesting this vision in partnership with like-minded and like-hearted people, Taij aspires to build Media Sutra into a hub through which artists, activists and social entrepreneurs can practice interdependence and thrive.
Taij supports client partners to be creative, strategic and transformative by developing compelling visions and infusing their work with breakthrough strategies that ensure success. By working with her and her team, and incorporating Media Sutra’s unique approach, clients become increasingly visible, impactful and sustainable. Through customized plans — coupled with cutting-edge product development, training/coaching and hands-on implementation support — entrepreneurs, organizations and companies are supported to thrive.
Taij has written and performed nationally and internationally, raised millions of dollars for social service and social justice organizations, established new organizations, transformed existing organizations, and supported leaders as a facilitator and coach. Most recently, she founded Standing in Our Power, a national network of cis and transgender women of color movement makers committed to co-creating a new story of holistic transformation, sustainability and wellness for all across the gender spectrum. As the Director of Programs for Spirit in Action, she helped to revamp the organization’s mission, vision and theory of transformation, while supporting national networks to advance progressive communications, democratic education and transformative leadership.
As the former Executive Director of Resource Generation, she built an inclusive and sustainable organization while supporting young people with wealth and class privilege to move millions of dollars to social movements. During her 6-year tenure at the East Harlem Tutorial Program she helped to more than double the agency’s budget, the number of young people served and the number of local sites where programming was offered. Taij also co-founded Blackout Arts Collective, a grassroots network of artists, activists and educators using the arts, culture and creative process to raise awareness and catalyze action around issues impacting communities of color.